Idli and Dosa is the staple food for the entire south Indian population, major demand for the same is from our north Indian counterpart. Due to increasing urbanization, more and more number of women taking up jobs, improving financial status of the middle income group, the market for ready made foods and ready mix batter is increasing day-by-day. In the modern fast paced lifestyle, it is a boon that the Idli/dosa batter is made available readily, that too freshly prepared with high standards hygiene and hands free environment.
It is a welcome news for the home makers also who used to sweat out to prepare the batter at home and serve the idli,dosa, to family members.
How happy the family is to get rid of the monotonous, and laborious routines, instead just buy, cook, and enjoy the delicious IDLI/DOSAS.
Considering the vast demand for the products as well as good profitability
Mrs. Rani Sangeetha has taken up this project as proprietrix concern under the name and style of M/s Velan Foods and the products are to be sold under the brand name of ”RANI SANGEETHA IDLI/DOSA BATTER” Considering the various support available as per the recent announcements of GOI for start up companies that too for women entrepreneurs, Mrs. Sangeetha has taken up the profitable venture.